Happy Sunday purples!

What a beautiful weekend it turned out to be after all!  I hope you enjoyed the unexpectedly beautiful weather today!

The topic of my blog today was going to be on a new eating plan that I have been trialling.  I promise that I will still do a blog about that, but I am going to do that next week instead.  The reason for that is because as most of you now know I am in the middle of a rebranding process and I want to tell you all why.

Whilst I was on my weight loss journey, I came to a few realisations and the biggest one was that I never ever wanted to go back to the place that I had ended up when I was at my heaviest weight.  I needed to find as many ways as I could to help me to keep in the healthy lifestyle mindset and keep my weight off.  I also realised that I wanted to help as many people as I could, all over the world, to do what I had done.  Win the weight battle.  I thought that by becoming a Personal Trainer, I would be able to do both of those things.  It would keep me in an environment of health and fitness, I would have to keep myself at a certain weight to be able to set a good example for my clients and I would be able to help people who struggle with their weight as I do.  However, after becoming a certified PT and setting up my SWARE by Fitness Personal Training business, I realised that I had forgotten one very important thing.  People like me, who are the ones that I really want to be able to help, quite often don’t want to exercise.  Exercise is quite often the last piece of the puzzle and while some people get their head right enough to be able to change their eating and lose weight through that, some of them never ever get to the exercise part.  Unfortunate but true.

With this realisation came the realisation that what I needed to be helping people with is the key to it all – their “WHY”.  I realised that I needed to create a program based around helping people to find their “Why Power” and then using that to help them to make a series of changes over a period of time that would help them to create a healthier lifestyle, a smaller waistline and an amazing new life just like I did.  It took me a while to come up with a new name that would encompass everything that I want to do.  I stressed about it, I lost sleep over it.  I asked for ideas from various different people and groups that I am a part of.  Finally one of those people came up with Why Weight Loss Institute and I knew it was right as soon as I heard it.

So even though I am still in the messy changeover phase, I would like to officially unveil my new identity – Why Weight Loss Institute!  My vision for it will be played out in many different ways.  I want to build a community where people who need can go for understanding, support, help, education, motivation and inspiration.  I am currently creating an online course so that I can help people all over the world.  After that I plan to create a membership site where people can access many different tools and resources that can help them on their journey.  Educational articles, recipes, private online support group, tips, workouts and exercise tips if they are ready for that step, etc.  In the offline space I would like to create a physical place where under the one roof someone can have access to any modality that they need to help them on their quest to create a healthier lifestyle, such as myself, a dietician, a psychologist, other modalities such as reiki etc.  I am specifically looking for an introduction to a good dietician at the moment so if anyone knows of anyone please let me know.  Obviously these things are all works in progress and they will take time and a lot of work to bring to reality, but I know that I can do it.  I believe that everything happens for a reason and the reason why I had to get to the place that I found myself in all those years ago is because I needed to find the way out in order that I could help others to do the same.  This is my mission, this is my passion, this is my dream and I have proven over and over again that dreams do come true!

So for the next little while, some stuff you will see will still be under the SWARE by Fitness brand and as I change over you will start to see more and more of my new brand of Why Weight Loss Institute.  You are not going crazy I promise, and hopefully I don’t totally confuse everyone in the process, including myself!  My new website is also still a work in progress, so don’t go looking too closely just yet lol!

Have a wonderful week everyone!

Shari

Xoxo